Neiman Marcus Cake: The Ultimate Easy Pineapple Coconut Poke Cake

If you’re searching for a classic potluck dessert recipe that disappears within minutes at every gathering, this Neiman Marcus Cake is exactly what you need. It’s a rich, moist yellow cake studded with crushed pineapple and pecans, topped with a fluffy sweetened coconut and cream cheese frosting. It’s the kind of easy poke cake recipe that tastes incredibly indulgent but comes together with simple, everyday ingredients.

This recipe has remained one of the most searched pineapple coconut cake recipes for decades, and for good reason — it’s nostalgic, easy to make ahead, and perfect for potlucks, holidays, and family gatherings. Despite its fancy-sounding name, this beloved dessert doesn’t actually come from the Neiman Marcus department store; it’s a classic Southern-style recipe that earned its name simply because of its rich, decadent reputation.

In this comprehensive guide, you’ll learn exactly how to make this Neiman Marcus cake from scratch, plus tips for the perfect texture, creative variations, ideal serving suggestions, and proper storage methods. Let’s dive into why this make-ahead dessert deserves a permanent spot in your recipe box.

Why You’ll Love This Neiman Marcus Cake Recipe

There’s a reason this pineapple pecan cake has been passed down through generations of home bakers across America. It combines simple pantry staples with a foolproof method that guarantees a moist, flavorful cake every single time.

  • Easy to make: No complicated techniques — just mix, bake, poke, and frost.
  • Incredibly moist: The pineapple and topping soak into the warm cake for maximum moisture.
  • Perfect make-ahead dessert: Actually tastes better the next day after chilling overnight.
  • Crowd-pleasing flavor: Sweet, nutty, and tropical — a hit at potlucks and holiday tables.
  • Feeds a crowd: A 9×13 pan easily serves 12-15 people, perfect for gatherings.
  • Customizable: Easily adaptable with different nuts, frostings, or mix-ins.

Whether you’re a beginner baker or a seasoned home cook, this Southern pineapple cake is designed to be foolproof. With clear instructions and helpful tips, you’ll achieve that perfectly moist crumb and creamy topping every time.

Ingredients for Neiman Marcus Cake

One of the best things about this easy Neiman Marcus cake recipe is that it uses simple, easy-to-find ingredients. Here’s everything you’ll need: Ingredient Quantity Notes Yellow cake mix 1 box (15.25 oz) Or homemade yellow cake batter Eggs 4 large Room temperature Vegetable oil 1/3 cup Or melted butter Crushed pineapple, undrained 1 can (20 oz) Divided; do not drain Granulated sugar 1 cup For the topping mixture Instant vanilla pudding mix 1 small box (3.4 oz) Adds moisture and flavor Cream cheese, softened 8 oz Full-fat recommended Unsalted butter, softened 1/2 cup For the frosting Powdered sugar 3 cups Sifted for smoothness Vanilla extract 1 teaspoon Pure vanilla preferred Sweetened shredded coconut 1 1/2 cups Divided; toasted optional Chopped pecans 1 cup Toasted for extra flavor

This ingredient list makes this dish an ideal budget-friendly dessert recipe since it uses a boxed cake mix as its base while still delivering homemade, from-scratch flavor thanks to the pineapple, pudding, and cream cheese frosting.

Cake Mix vs. Homemade Batter

While a boxed yellow cake mix is the traditional shortcut for this pineapple poke cake, you have options depending on your preference:

  • Boxed cake mix: Quick, consistent, and foolproof — the classic choice for this recipe.
  • Homemade yellow cake batter: More effort but allows full control over sweetness and texture.
  • Butter cake mix: A richer alternative to standard yellow cake mix for extra flavor depth.

How to Make Neiman Marcus Cake (Step-by-Step)

Follow this simple method to achieve a perfectly moist, flavorful Neiman Marcus cake. This easy poke cake recipe comes together in just a handful of steps.

Step 1: Prepare the Cake Batter

Preheat your oven to 350°F and grease a 9×13-inch baking pan. In a large mixing bowl, combine the yellow cake mix, eggs, vegetable oil, and half of the crushed pineapple (with its juice). Mix until smooth and well combined, being careful not to overmix.

Step 2: Bake the Cake

Pour the batter into the prepared pan, spreading it evenly. Bake for 28-32 minutes, or until a toothpick inserted into the center comes out clean. Remove from the oven and let it cool for about 10 minutes — it should still be warm for the next step.

Step 3: Poke and Soak the Cake

Using the handle of a wooden spoon or a fork, poke holes evenly across the entire surface of the warm cake, about 1 inch apart. In a small bowl, mix the remaining crushed pineapple with the granulated sugar and instant pudding mix. Pour this mixture evenly over the cake, allowing it to seep into the holes for maximum moisture.

Step 4: Let the Cake Cool Completely

Allow the cake to cool completely at room temperature, then refrigerate for at least 1 hour before frosting. This resting time is essential for the pineapple mixture to fully absorb into the cake, resulting in that signature moist texture.

Step 5: Make the Cream Cheese Frosting

In a large mixing bowl, beat the softened cream cheese and butter together until smooth and fluffy. Gradually add the powdered sugar, one cup at a time, beating well after each addition. Stir in the vanilla extract and beat until the frosting is light and creamy.

Step 6: Frost and Top the Cake

Spread the cream cheese frosting evenly over the chilled cake. Sprinkle the shredded coconut and chopped pecans generously over the top, pressing gently so they adhere to the frosting. Refrigerate for at least another hour before slicing and serving.

Pro Tips for Perfect Neiman Marcus Cake

Want to make sure your pineapple coconut poke cake turns out perfectly every time? Keep these expert tips in mind:


Poke holes while warm: The cake absorbs the pineapple mixture best while it’s still warm, not hot or fully cooled.
Don’t skip the chill time: Refrigerating overnight dramatically improves both texture and flavor.
Toast the coconut and pecans: